OI DIGITAL SURF

The Biggest Surfing Championship on Social Network. Oi Digital Surf it's an innovative sports platform launched in 2018.

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New surf competition platform where athletes post their waves online and are judged by the top athletes of the WSL - Gabriel Medina, Filipe Toledo, Italo Ferreira, Adriano de Souza and Silvana Lima.

The project, a pioneer in Brazil, counted with more than 2,000 athletes enrolled, 40 thousand waves posted and a total of 100 million views.

I was pleased to get involved with the project on a deeper level by designing the brand, website, motion graphics, directing the programs, scenography and trophy. See the live site in
OI DIGITAL SURF and watch the FINALS

Client ➝ Oi
Role ➝ Art direction, UX, Graphic, Motion and Stage Design
Year ➝ 2018

Stylish clothes sustainably made. 
A sophisticated men's fashion brand with an emphasis on recycled and organic materials and total price transparency. 

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.MATTER is an independent men's clothing label working to a circular economy standard. The fashion industry is a major player in global air and water pollution and human rights abuse, we intend to lift the lid in this chain and prove that you can make premium quality clothes through sustainable and conscious process.

We source our fabrics from organic, natural or recycled materials. We seek structure our production through fair trade guidelines and we reveal the true cost behind all of our products.

Our goal is to be able to utilize the brand to shine a light on subjects that are important, that's the main idea behind the name and all the branding process. Learn more at .MATTER

Client ➝ Self initiaded project
Role ➝ Conception, Art Direction, UX and Graphic Design
Year ➝ 2017

A new brand for one of the most traditional automotive groups in the country

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Dinisa, one of the largest automotive groups in Brazil, sought to expand its operations by creating a new brand, DNAUTO. This initiative aims to establish a direct communication with a new audience that is starting to become interested in automobiles.

The process of branding sought to synthesize the tradition and history of the Dinisa Group that has the automotive culture as the main component of its constitution, its DNA.

Client ➝ Dinisa
Role ➝ Naming and Branding
Year ➝ 2016

Project developed with Aparelho

DEAD SHOT MONK

Hop Lab brewery first label, a strong, bitter and refreshing West Coast IPA.

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Label design for HopLab Brewery newest beer, the Dead Shot Monk

Client ➝ HOPLAB
Role ➝ Graphic Design
Year ➝ 2018

New website for a fresh film production company with focus on solid and meaningful content

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Graveto is a film production company whose focus is to create unique strategies and narratives. The reformulation of their website came with the necessity to update the brand logo. Designed first only to work in the print medium, the reformulation took in consideration the fluidity of motion pictures as well as the refinement and growth of the company. See live site in GRAVETO

Client ➝ Graveto 
Role ➝ UX and Graphic Design
Year ➝ 2017

Made with Aparelho

RED BULL SUMMER

Conceptual arts for a RedBull special summer edition

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At the invitation of Estúdio Boa Noite, conceptual arts were developed for a RedBull Summer release film, a special summer edition that celebrates the historic Verão da Lata, ludic event that happend in Brazil in the mid 70's. To see the arts in motion click here

Client ➝ Red Bull
Role ➝ Graphic Design and Motion
Year ➝ 2016

AVENTURAS DO PENSAMENTO

Lectures of some of the most prestigious tinkers of Brazil today to a juvenile audience.

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Aventuras do Pensamento is an initiative to stimulate reflection. It seeks to present to juvenile audiences ponderings of some of the most prestigious tinkers of Brazil today. Philosophy, Politics, Science, Anthropology, Psychoanalysis, Communication, Fashion and Games were some of the themes that permeated this cycle of lectures held at Caixa Cultural throughout 2016. Learn more at AventurasDoPensamento

Client ➝ Caixa Cultural RJ
Role ➝ Art Direction and Graphic Design
Year ➝ 2016

DANCING MACHINE

A dance installation that works as a machine. Each different environment is a part of a larger structure

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Máquina de Dançar is a dance-installation composed of seven environments that, even autonomously, combine with each other. Conceived by Maria Alice Poppe and Thereza Rocha, the space works as a machine in wich each environment is part of a larger structure. 

All the design elements are analogue to that space. The seven rooms translate into seven parts of a Poster, when they are grouped together, they form the Máquina de Dançar (or Dancing Machine). The installation debuted in 2015 at Espaço Sérgio Porto in Rio de Janeiro

 

Client ➝ Caixa Cultural RJ
Role ➝ Art Direction and Graphic Design
Year ➝ 2015

RIO! THE CULTURE OF CARIOCAS

Rich and vivid snapshot of the Rio de Janeiro cultural scene presented during the 2014 World Cup 

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During the 2014 World Cup in Brazil,  the event "Rio! The Culture of Cariocas " presented to the city a extended cultural programme with music, dance, performances, visual arts, circus, street dancers battle, workshops, soccer, skateboarding, children's activities and an impressive video installation.

The visuality of the event was all built from elements of the streets of the city and it was conceived to present the rich aspects of the local cultural scene to all the people who were in the city becaus of the games.

 

Client ➝ Culture Department of Rio de Janeiro
Role ➝ Art Direction, Graphic and Stage Design
Year ➝ 2014

HORSES HOTEL

Punk-rock love story with fluid relationships that create a love triangle: a poet, a photographer and a michê

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Horses Hotel is a punk-rock love story with fluid relationships that create a love triangle: a poet, a photographer and a michê. Decadent, the place where the marginal artists live and wich gives name to the work is a scene taken from the end of the 70's

The figures of Patty smith and Robert Mapplethorpe were of great reference for the design of the play. Photographic cutouts create new visions, new moments and new loks about the characters. The delicacy of the black and white is confronted with a strong tipography.

 

Client ➝ Ana Kutner
Role ➝ Graphic Design
Year ➝ 2013

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